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You work for a large company that is hiring a social media director, a position the company has not had before. You know that some current employees may be qualified for the new position, so you want to encourage them to apply because they would already have knowledge about the company’s products, services, and culture. 

However, in the past few years, despite encouraging applications from current employees, new hires have been external candidates, and you know that some employees who applied for those positions have a little resentment about not getting hired. 

A full description of the position, including requirements and salary, is available on many public job boards to be seen by external audiences, and the job description is also provided on the company’s website ( Applications (résumé and cover letter) must be emailed to by midnight of the last day of next month. Internal candidates must apply in the same way as external candidates by emailing their cover letter and résumé to Human Resources. Internal and external candidates are applying at the same time and have the same deadline for applications.

Write a MEMO encouraging internal employees to apply for the new position. That memo will be distributed to all departments and posted for all internal employees to see. Note, you should not describe the position in the memo; just refer employees to the complete job description provided on the company’s website. The purpose of the memo is not to announce the position (that’s done on the company website) but to encourage current employees to apply for the position (and refer them to the job announcement on the company website for details).  

Use all principles of writing studied so far in the course (Six Cs of Communication, positive emphasis, “you” approach, message formatting and organization, etc.). The document should use appropriate memo formatting. Remember, the name of an attached file should be descriptive and short!